Butler Road - Renovation and Design of Coffee Restaurant

To further their goal to expand the Liquid Highway franchise throughout South Carolina, Liquid America turned to Context Design Group to develop a custom renovation for their coffee restaurant. The renovation project is located at a West Butler Road retail center in Mauldin, SC. Working with the client, Context Design Group developed a solution that would both provide a unique experience and feature a look that is distinctive to the Liquid Highway franchise. This was achieved through the interior finishes, equipment arrangement, and the organizational layout.

Context Design Group designed the equipment layout to be efficiently maneuverable and functional for the staff. The functions of the Preparation Area are centralized around the barista stations and countertop refrigerator/freezers. The Preparation Area also features two barista stations which allow the staff to promptly serve both drive-thru and counter service patrons. The renovation features unique custom designed serving counters which incorporates both the gelato and pastry case. The counters are organized to direct the circulation of the serving process from the order station to the pick-up station.

Context Design Group removed existing wall partitions to allow the coffee preparation process to be visible to the Liquid Highway costumers. However, support functions such as a small office and a dishwashing station are located in the rear of the building hidden from the patrons’ view.


To ensure that the renovation’s interior finishes made an impact on Liquid Highway’s customers, Context Design Group incorporates the latest finish materials. The lighting of the renovation assisted in the development of the distinct image of the building with the use of a variety of fixtures such as recessed downlights and track lighting.